Distance learning program Digital Business (B.A.) – AKAD University

👉 The Bachelor's degree programme in Digital Business (B.A.) is aimed at students with a university entrance qualification or equivalent credentials who want to develop digital business models and shape digital transformation processes within companies. In this distance learning course, you will learn fundamental business administration and business informatics subjects as well as digital leadership, project management, e-business, and data analysis. The programme comprises 180 ECTS credits, is officially recognised, and is conducted entirely online with examinations. The flexible duration of study is up to 72 months with monthly fees starting at 213 euros. Through practical content and elective specialisations, you will qualify for roles such as Digital Business Manager, IT Manager, or company founder.

At a Glance

🏫 Provider AKAD University, UAS based in Stuttgart (Germany)
Over 72,000 graduates in the past 65 years! The AKAD University offers more than 65 part-time distance learning courses with degrees in Bachelor, Master, MBA, and university certificate in the fields of Business & Management, Engineering & Computer Science, Communication & Culture, and Health & Social Sciences. All courses are accredited by ACQUIN or ZeVA and have been reviewed and approved by the Central Office for Distance Learning (ZFU).
📋 Study Format Distance learning program
🎓 Field of Study Technology & InformaticsIT Management
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters, Study effort 30 hours weekly
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Key qualifications for studies and profession, mathematics bridging course, My Study Community – Bachelor Digital Business, My AKAD Toolbox – Bachelor Business and Management, fundamentals of economics, basics of business administration, management of digital transformation in practice I: digital motivation, fundamentals of e-business, fundamentals and applications of business informatics, databases, management of digital transformation in practice II: tools and services, web business project: fundamentals and practical applications of web programming, digital business models, business mathematics, investment and financing, digital leadership and work 4.0, digital collaboration: platform and crowd phenomena, digital start-up management (simulation game), fundamentals of marketing management, English for professional purposes C1, classical and agile project management, statistics, business processes and application systems, digitalisation case study, strategic management and digitalisation, moderating and presenting, project, specialisation 1, bachelor’s thesis, specialisation 2
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Digital Business under the number 173017c.
📅 Enrollment Anytime
💶 Fees
from 229 € monthly
from 13644 € total
🔗 More Info View Vendor Profile

Who is the Bachelor’s Distance Learning Course Digital Business Suitable For?

The Digital Business (B.A.) distance learning course is aimed at career starters as well as professionals who wish to acquire a solid academic qualification at the interface between business administration, digitalisation, and business informatics. It specifically addresses individuals who want to take on future tasks in digital transformation, digital marketing, e-commerce, IT, or innovation management. The study model is designed for students who require maximum flexibility and want to combine their studies flexibly with work, family, or other commitments.

Admission: Formal Requirements and Recommended Prior Knowledge

To study at AKAD University, you must meet one of the following requirements:

  • With university entrance qualification:
    • general university entrance qualification (Abitur)
    • subject-specific university entrance qualification
    • advanced technical college entrance qualification
    • equivalent foreign university entrance qualification
  • With professional qualification:
    • recognised advanced vocational training (e.g. master craftsman, technician, specialist, business administrator, educator)
  • With vocational training and experience:
    • completed vocational training of at least two years and several years of professional experience
    • proof of aptitude either through a university entrance aptitude test or by means of a trial study period
  • For international applicants:
    • proof of German language skills at level DSH-2, TestDaF level 4, or C1 GER is required

The following are also recommended:

  • English language skills at level B2 (GER)
  • basic knowledge of mathematics

Missing knowledge can be made up either before or during the course as part of a preparatory course.

On a personal level, you should be able to work autonomously and in a structured manner, enjoy digital change, and be willing to continuously engage with technological and economic developments. Analytical thinking, basic IT knowledge, and an interest in entrepreneurial issues related to digitalisation and business models are advantageous.

What content and skills does the Digital Business Bachelor's degree teach you?

In the Digital Business (B.A.) distance learning programme at AKAD University, you develop a broad portfolio of knowledge and skills that focus on the intersection of business administration, digitalisation and business informatics. The course provides you with fundamentals in the areas of business, accounting, investment and finance as well as contract law. Building on this, you gain insights into management topics such as marketing, production and materials management, technology and innovation management, as well as information management. Additionally, mathematical and technical subjects like business mathematics, statistics and business informatics are part of the curriculum. Particularly central is the engagement with digital transformation: you learn to analyse and develop digital business models, implement e-business solutions and manage projects digitally.

  • Fundamentals of business administration and accounting
  • Investment, financing and contract law
  • Management systems: marketing, production, innovation and information
  • Fundamentals and applications in business informatics, statistics and mathematics
  • Specialisations in digitalisation topics such as digital transformation and data analysis
  • Development of digital business models and corporate strategies
  • Soft skills such as presentation, moderation, project management and leadership
  • Specialisation options e.g. in Digital Marketing, Digital Business Strategy, Data Analysis, Start-up Management or Social Media Marketing

Practice-oriented projects, business simulations and case studies complete the curriculum and sharpen your skills to competently solve entrepreneurial challenges in the digital age.

How is the Digital Business distance learning programme at AKAD organised?

The course is fully organised online and can be individually adapted to your life situation. You study at your own pace, choosing between three time models: Sprint (36 months), Standard (48 months) and Stretch (72 months). Changing between options is possible.

  • Access to all learning materials, instructional videos, webinars and self-tests at any time via the online campus
  • Individual support through personal study advising, tutors and lecturers
  • No attendance obligation; exams can be taken online (with video supervision) or at examination centres nationwide
  • Assessments vary between written exams, term papers, open-book exams, project work and presentations
  • A total of 180 ECTS, divided into six semesters with modules on business administration, digitalisation and business informatics
  • Two specialisation modules from the fifth and sixth semester onwards for individual specialisation
  • Bachelor’s thesis to complete the degree – including colloquium, usually via video conference
  • Various online services for organisation, appointment management and IT support

Virtual study groups, community events and an AI-supported learning system promote self-organisation and exchange, enabling you to integrate the programme flexibly into your everyday life.

What career prospects can you expect as a graduate of Digital Business?

With a Bachelor’s degree in Digital Business, you are qualified for numerous roles in the digital, business and technological environment. You can lead digital transformation projects in companies, develop business models or implement digital strategies in operational and strategic management positions.

  • Digital Business Manager: development and control of digital business strategies
  • E-Commerce Manager: operation, optimisation and support of online shops and digital sales channels
  • IT Management: planning, implementation and optimisation of IT systems as well as ensuring IT security
  • Management Consultant: consulting on digital transformation or development of new business models
  • Entrepreneurship: independent development and implementation of start-up ideas in the digital environment
  • Other areas of employment: digital marketing, data analysis, innovation management or digitalisation of logistics

The course also lays the foundation for advanced master’s programmes, for example in General Management or Entrepreneurship. The acquired knowledge is in demand across industries – from traditional companies to start-ups as well as consulting and IT service providers.

What are the costs and what financing options are offered?

The tuition fees depend on the chosen time model and duration of study:

  • Sprint option (36 months): €389 monthly (discount promotional price: €357), total costs approx. €12,852
  • Standard option (48 months): €319 monthly (discount promotional price: €295), total costs approx. €14,160
  • Stretch option (72 months): €229 monthly (discount promotional price: €213), total costs approx. €15,336

In addition, there is a one-time examination fee of €960, which is often waived during promotional discounts. Included are all learning materials, use of the online campus, support and examination services.

  • Free extension of the standard study period depending on the model between 3 and 12 months
  • Regular discount promotions reduce the total costs (e.g. €2,111 with the “ERFOLG26” promotion)
  • Tax deductibility of tuition fees as business expenses or special expenses
  • Support from employers or educational grants possible
  • 4-week free trial phase to start

Optional costs may arise from voluntary workshops or in-person events as well as extensions beyond the free quota.

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