Admission requirements

The University of Applied Sciences for Management (FHM) is a state-recognized, private university of applied sciences. Therefore, students must meet at least the same formal admission requirements as would be required for admission to a comparable course of study at a public university. The formal requirement for admission to the Bachelor's degree program at FHM is a university or university of applied sciences entrance qualification. Practitioners with relevant professional qualifications can also pursue a degree. Possible pathways to study*:

Evidence of university entrance qualification (general higher education entrance qualification, etc.) University entrance qualification University of applied sciences entrance qualification Master craftsman* State-certified technicians* Master's aspirant with university of applied sciences qualification Business administrator in the craft trades* Business administrator (IHK) Graduates of two-year technical college courses* Specialists and business economists State-certified business administrator* Professional qualification (school leaving certificate + at least 2 years of training** + subsequent minimum 3-year professional experience in a specialized field)

*Examination of university entrance qualification according to the state law of North Rhine-Westphalia
**For non-related training, an entrance examination is required

Details

Sport means emotion and often has a high societal significance. For some, sports is simply the most beautiful side activity in the world. Sport particularly takes place in the public eye due to communication - one reports on it, the other ensures that it can be reported on.

Making athletic events experienceable through images and sound is what makes sports journalism appealing. In the field of tension between athletes, managers, media representatives, and sponsors, you are actively involved.
You get to know the mechanisms of the media economy and gain deep insights into German media and press law. In addition, you learn to place your reporting in a larger socio-political context and acquire expertise in sports medicine. To represent a sports club or association, for example, as a spokesperson, you will receive training in public relations and marketing management. Furthermore, you specialize in individual modules in sports marketing for the economy, for grassroots sports, and elite sports.

As a sports journalist, you delve deep into the world of sports: from transfers to victories and defeats, you report firsthand, attend press conferences, and conduct interviews. At the same time, you must understand marketing strategies to report on them in-depth. As a sports marketing expert, you represent clubs, oversee marketing, organize press events, and serve as the interface to media representatives. Ultimately, it's all about conveying the fascination of sports and passionately reporting on events that move millions of people.

Sports editorial departments for TV, radio, print, online & mobile Press agencies specializing in sports PR and communication agencies Corporate communication of sports service providers and sports-related industries Marketing departments of sports clubs and associations Consulting in the field of sports marketing