- 3 flexible time models from full-time to part-time for every life situation
- interesting specializations, such as management of sports clubs and sports associations
- innovative learning concept with IU Learn app and digital teaching events
These are the admission requirements for the Bachelor's in Sports Management
You can enroll in the Bachelor's distance learning program in Sports Management at IU International University (IU) if you provide us with your A-levels (general qualification for university entrance), your technical college entrance qualification, or subject-specific higher education entrance qualification.
Alternatively, you can enroll without A-levels. Studying without A-levels at IU is possible under the following conditions:
- You have successfully completed an advanced training course, such as a training course to become a certified business economist.
- Or you have completed a vocational training, such as training to become a office clerk. After your training, you have worked in this profession full-time for at least 3 years. If your training does not match the content of the Sports Management distance learning program, you will first complete a trial course before being enrolled regularly.

Study Contents & Modules: This is the study schedule in the Bachelor of Sports Management
The bachelor's degree program at IU International University is modular in structure. A module usually comprises 5 credits (ECTS) and concludes with an examination, such as a written exam or a written paper. You complete your bachelor's degree step by step - and even largely determine when you want to complete which module.
In full-time studies, you can structure your study plan as follows, for example:
- 1st Semester: Collaborative Work, Introduction to Scientific Work, Sports Management, Digital Skills, Business Administration
- 2nd Semester: Economics and Markets, Sports Psychology, Statistics, Sports Economics, Marketing, Law
- 3rd Semester: Digital Sports Marketing, Cost and Performance Accounting, Personal Skills, Sports Law, Investment and Financing, Human Resources
- 4th Semester: Sports Financing, Accounting and Balance Sheets, League Sports and Commercial Sports Law, Intercultural Management, Leadership 4.0, Digital Business Models
- 5th Semester: Current Topics in Sports Management, Elective Module A, Elective Module B, Project Management
- 6th Semester: Sports Venue Management, Elective Module C, Business Management, Bachelor Thesis
Special feature of IU distance learning: the many opportunities to delve into interesting elective modules during your studies. In the Bachelor of Sports Management, you choose a total of 3 specialization modules:
For the first specialization module, you can choose from these topics: Management of Sports Clubs and Sports Associations, Sports Event Management, Sports Media Management.
For the second specialization module, you can choose from these topics: Business Consulting, Gastronomy and Catering, International Marketing and Branding, International Management, Management of Sports Clubs and Sports Associations, Online and Social Media Marketing, Sports Event Management, Sports Media Management.
For the third specialization module, you can choose from these topics: Advanced Leadership, Applied Sales, Business Controlling, E-Commerce, Enterprise Resource Planning, Facility Management, Foreign Languages, Health Care Management, Real Estate Management, IT Management, Air Traffic Management, Market Psychology, Sustainability Management in Tourism, Hospitality and Event, Negotiation (English), Organizational Psychology, HR Specialization, Project Management (Specialization), General Studies, System Gastronomy, Tourism Management, Corporate Finance.
Study Concept: How the part-time degree program in Sports Management at IU works
When studying online Sports Management at IU International University, you adapt it flexibly to your life and daily routine as it suits you best. For example, you can choose one of 3 study models: In the full-time program, you need a total of 6 semesters, or 36 months, to complete your bachelor's degree. In part-time program I, you study for 8 semesters until completion. Or you can opt for part-time program II, and take 12 semesters to complete the bachelor's degree.
With each module enrollment at IU, you receive study materials in the form of printed study booklets. All materials are also available digitally. The IU Interactive Books are innovative learning scripts enriched with video clips and quiz questions at the end of each lesson. In addition, the study materials for each module are supplemented with podcasts, live tutorials, and video content in the form of so-called Shortcasts. You can access the IU Interactive Books via the convenient IU Learn app.
In many modules, virtual classes are offered, allowing you to interactively engage with your classmates and professors.
Especially convenient and flexible is the option to take module exams in the form of online exams. You can take an online exam 24/7, 7 days a week, at a time when you feel best prepared for the exam, for example, in building construction. Additionally, we operate around 40 exam centers in Germany, Austria, and Switzerland, where you can also take your exams in the traditional way.

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