Event management, Bachelor of Arts

Distance learning program @ IU International University 

👉 Exhibitions, trade fairs, sports events, concerts, and other events: Is this your world? Then enroll in our part-time Bachelor's programme in Event Management. We will prepare you with a mix of business administration content and knowledge from the event industry for a career, for example, as an event manager or conference organiser.

At a Glance

🏫 Provider IU International University, UAS based in Erfurt (Germany)
Studying, anytime and anywhere – according to your own rules: The distance learning at IU International University (IU) not only makes this possible, but is constantly meeting individual learning needs and providing the latest gadgets for a maximally flexible study. The state-recognized bachelor's and master's programs, which can be completed part-time or full-time, are intended to adapt to the students' everyday lives – whether alongside work, during parental leave, or while traveling the world. Self-directed learning has never been easier: from the innovative learning app IU Learn, through the online campus with live formats, to the in-house and thus first AI-based university chatbot Syntea. Currently, there are over 130,000 students enrolled at IU – making IU the largest German university.
🎓 Field of Study Economy & MediaTourism & Hospitality
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters, Study effort 28 hours weekly
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Scientific work, Business Administration, Event Management, Marketing, Business Mathematics, Economics and Market, Accounting and Financial Reporting, Computer Training, Business Events, Service Management, Financing and Investment, Law, Cost and Performance Accounting, Statistics, Personal Skills, Project Management, Event Planning and Development, Commercial Law, International Event Management, Intercultural Management, Human Resources, Market Research, Current Topics in Event Management, Digital Business Modules, Business Management, Bachelor Thesis Elective Modules Specialisations: two modules from the field of Event Management and one module from the field of Functions of Business Administration or Industries
📚 Electives Agile management, event management and digitalisation in the fitness industry, gastronomy and catering, leisure events, sport media management, tourism management, entrepreneurial hotel management.
👥 In-person sessions numerous virtual lectures
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Event management under the number 169817.
📅 Enrollment Anytime
💶 Fees
from 259 € monthly
from 15063 € total
🔗 More Info https://www.iu-fernstudium.de
  • 3 flexible time models from full-time to part-time for every life situation
  • interesting specializations, such as in Entrepreneurial Hotel Management
  • innovative learning concept with IU Learn App and digital lectures

Here are the admission requirements for the Bachelor's in Event Management

You can enroll in the Bachelor's distance learning programme in Event Management at IU International University (IU) if you provide us with your high school diploma (general university entrance qualification), your technical college entrance qualification (Fachabitur), or subject-specific higher education entrance qualification.

Alternatively, you can also enroll without a high school diploma. Studying without a high school diploma at IU is possible under the following conditions:

  • You have successfully completed an advanced training course, such as a training course to become a state-certified business economist.
  • Or you have completed a vocational training, such as training as an office clerk. Following your training, you have worked in this profession full-time for at least 3 years. If your training does not match the thematic focus of the Event Management distance learning programme, you will first complete a trial study before being regularly enrolled.

Study Content & Modules: This is the Study Schedule in the Bachelor's Event Management

The Bachelor's program at IU International University is modular. A module usually consists of 5 credit points (ECTS) and concludes with an examination, such as a written exam or a written assignment. You complete your Bachelor's degree step by step - and even largely determine when you want to complete which module.

In full-time studies, you can structure your study plan as follows:

  • 1st Semester: Business Administration, Introduction to Academic Research, Event Management I, Event Management II, Collaborative Work, Digital Skills
  • 2nd Semester: Marketing, Business Mathematics, Economics and Markets, Business Events, Accounting and Reporting, Law
  • 3rd Semester: Cost and Performance Accounting, Statistics, Planning and Development of Events, Investment and Financing, Project Management, Commercial Law
  • 4th Semester: Sustainability Management in Tourism, Hospitality and Event, International Event Management, Trade Fair and Exhibition Management, Meeting and Conference Management, Business Simulation: Tourism, Hospitality, and Event, Communication and Public Relations
  • 5th Semester: Crisis Management in Tourism, Hospitality and Event, Current Topics in Tourism, Hospitality and Event, Intercultural and Ethical Skills, Personnel and Business Management, Elective Module A
  • 6th Semester: Elective Module B, Elective Module C, Bachelor Thesis

One unique aspect of IU's distance learning program is the numerous opportunities to specialize in interesting elective modules during your studies. In the Bachelor's Event Management, you choose a total of 3 specialization modules:

Your first specialization module can be chosen from these topics: Agile Management, Event Management and Digitalization in the Fitness Industry, Gastronomy and Catering, Leisure Events, Sport Media Management, Tourism Management, Entrepreneurial Hotel Management.

Your second specialization module can be chosen from these topics: Advanced Leadership, Applied Sales, Business Consulting, Business Controlling, Content Creation, Content Strategy, CRM, Digital and Mobile Campaigns, Health Tourism, International Marketing and Branding, Cruise Tourism, Media Marketing, Online Marketing and Social Commerce, HR Specialization, Transport Management.

Your third specialization module can be chosen from these topics: Agile Management, Working Environment 4.0, Business Intelligence in Marketing, Digital Entrepreneurship, E-Commerce, Event Management and Digitalization in the Fitness Industry, Foreign Language (Italian, Spanish, English, French), Gastronomy and Catering, Social Change, Influencer Marketing and Social Selling, Interculturality and Diversity, International HR and Leadership, Leisure Events, Market and Advertising Psychology, Native Advertising, Search Engine Marketing, Social Media Marketing I, Sport Media Management, Storytelling and Writing Workshop, General Studies, Tourism Management, Management of Transformation, Company Start-Up and Innovation Management, Entrepreneurial Hotel Management.

Study Concept: How the Part-Time Study Program in Event Management at IU Works

The online study program in Event Management at IU International University can be flexibly adjusted to fit your life and daily routine. For example, you can choose from 3 study models: In the full-time program, you need a total of 6 semesters, or 36 months, to complete your Bachelor's degree. In part-time program I, you study for a total of 8 semesters. Or you can opt for part-time program II and take up to 12 semesters to complete your Bachelor's degree.

With each module registration, you will receive study materials from IU as printed study booklets. All materials are also available digitally. The IU Interactive Books are innovative learning scripts enriched with video clips and quiz questions at the end of each lesson. Depending on the module, study materials are supplemented with podcasts, live tutorials, and video content in the form of shortcasts. You can access the IU Interactive Books through the convenient IU Learn app.

In many modules, virtual lectures are also offered, allowing you to interactively engage with your peers and professors.

One particularly convenient and flexible feature is the ability to take module exams in the form of online exams. You can take an online exam 7 days a week, 24 hours a day - at a time that suits you best, after preparing optimally for the exam in Building Construction, for example. Additionally, we operate around 40 exam centers in Germany, Austria, and Switzerland, where you can also take your exams in a traditional supervised setting.

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