Distance learning program Media and Communication Management (B.A.) – SRH Distance Learning University - The Mobile University

👉 The Bachelor's degree programme in Communication and Media Management is aimed at prospective students with a university entrance qualification or advanced technical college entrance qualification, as well as individuals without a school-leaving certificate who possess the appropriate qualifications. The distance learning course provides practical knowledge in corporate communication, media development, advertising, marketing, and business administration. In addition to communication and economic content, you will also learn self-management, leadership skills, and current future-oriented topics such as cross-media publishing, digital transformation, design thinking, and data journalism. Over six semesters, you will earn 180 ECTS credits, work on practice-oriented projects, and prepare for demanding roles in media, marketing, or communication. Costs start at 235 euros per month, and enrolment is possible on a monthly basis.

At a Glance

🏫 Provider SRH Distance Learning University - The Mobile University, UAS based in Riedlingen (Germany)
The SRH Fernhochschule – The Mobile University offers innovative distance learning courses, which are characterized by the CORE principle (Competence Oriented Research and Education). With over 25 years of experience and a wide range of bachelor's, master's programmes and certificates, it supports more than 12,000 students annually in flexibly combining study, work and everyday life. Sustainability and educational quality are at the heart of their actions.
📋 Study Format Distance learning program
🎓 Field of Study Economy & MediaMedia studies
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters, Study effort 30 hours weekly
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Scientific Work, Self-Management, Marketing, Media Design, PR Management, General Business Administration, New Media Management, Theory-Practice Transfer, Fundamentals of the Media Industry, Media Production, Project Management, Digital Transformation and Business Models, Content Marketing, Internal and External Corporate Communication, Introduction to Media and Communication Psychology, Qualitative and Quantitative Research Methods, Internet and Media Law and Data Protection, Journalism and Publishing, Audiovisual Communication, CSR and Sustainability Communication, Crossmedia Publishing, Communication and Leadership, Practical Project, Bachelor Thesis
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Media and Communication Management under the number 150612.
📅 Enrollment Anytime
💶 Fees
from 185 € monthly
from 12968 € total
🔗 More Info View Vendor Profile

Who is the Bachelor's Distance Learning Programme in Communication and Media Management Suitable For?

The degree programme is especially suitable for you if you want to work in fields such as corporate communication, media development, marketing, social media, or digital communication in the future. You are addressed if you want to shape communication processes and actively influence the digitalisation of the media landscape. The course is aimed at people who have an interest in creative, cross-media projects, business management know-how, and practical media work – regardless of whether you are a lateral entrant, have a university entrance qualification, or are already working in a media-related professional field.

Admission: Who Can Start the Programme?

In order to enrol for the distance learning programme Communication and Media Management (B.A.) at SRH Fernhochschule, you must fulfil the following formal requirements:

  • General higher education entrance qualification (Abitur), subject-specific higher education entrance qualification, or advanced technical college entrance qualification
  • Alternatively: Admission without Abitur is possible through a recognised advanced training qualification, one year of successful study at a university in Germany, or within the scope of a trial study period
  • Sufficient knowledge of English

Personally, you should bring a willingness for self-organised learning in distance education to the studies. It is advantageous to enjoy creative work and have an interest in digital trends as well as communication processes. You should have analytical thinking skills, be willing to engage with changing areas of responsibility, and ideally be open to interdisciplinary and practice-oriented projects. Communication skills, the ability to work in a team, and the motivation to develop and present your own media products will facilitate success in your studies.

Which Topics and Competences Does the Distance Learning Programme in Communication and Media Management Impart?

In the Bachelor's degree programme Communication and Media Management at SRH Fernhochschule, you acquire practical competences at the interface of media, communication, and management. The curriculum is designed so that you combine both communicative skills and business management knowledge. Key areas include:

  • Corporate Communication: Strategies for internal and external communication in organisations, development and control of communication processes.
  • Marketing and Content Marketing: Methods of classical and digital marketing, planning and implementation of communication campaigns, storytelling, and modern advertising techniques.
  • Media Design and Media Production: Design of websites, videos, apps, and blogs, implementation of cross-media projects.
  • Digitalisation and Media Management: Analysis of media markets, digital transformation, development of new business models in the media landscape.
  • Research Methods: Application of qualitative and quantitative methods to analyse communication processes.
  • Legal Fundamentals: Internet and media law, data protection in the communication context.
  • Leadership and Self-Management: Development of personal leadership competence, project management, and self-organisation.
  • Current Future Topics: Crossmedia publishing, design thinking, data journalism, newsroom organisation, and sustainable communication.

During the course, you will carry out numerous practical projects and work on current case studies from the media and communication world. Through elective modules, you can set individual focuses, for example in Digital and Social Media, Public Relations Management, E-Commerce, Digitalisation, or Interaction Design. The aim is to prepare you for specific professional fields and to develop you both methodically and personally.

How Is the Course Procedure and Structure Designed?

The programme is designed as a flexible distance learning course with a standard period of study of six semesters (180 ECTS). You can start the course at any time and benefit from a modular structure based on the CORE principle of SRH Fernhochschule, which promotes active, self-directed learning. The course progression is as follows:

  • Monthly intake possible, learning independent of time and location.
  • Modules include written study units, online lectures, tutorial support, and digital learning formats.
  • Specialisation through practical projects, e.g. the design of digital media products.
  • Regular virtual workshops and digital examination formats, supplemented by optional study centres for exams and face-to-face events.
  • Offer of elective modules from the fourth semester onwards for individual specialisation.
  • In the sixth semester, implementation of an extensive practical project and completion of the Bachelor thesis.

The structure of the programme promotes not only professional but also personal competences such as self-management, teamwork, and leadership skills. Through the combination of theory and practical application, you are excellently prepared for the job market. For maximum flexibility, a free extension of the study period is possible. SRH Fernhochschule also offers individual support and advisory services throughout the entire programme.

What Professional Perspectives Await Graduates?

With a Bachelor of Arts degree in Communication and Media Management, diverse career paths open up:

  • Media Management and Corporate Communication: Responsible roles in managing communication departments, developing media strategies, or setting up newsrooms.
  • Public Relations and Social Media: Planning and designing digital and traditional PR campaigns, reputation management, digital storytelling, and community management.
  • Marketing, E-Commerce and Content Creation: Development and implementation of marketing measures, crossmedia publishing, content management, and influencer marketing.
  • Editing and Online Journalism: Design of digital media leadership, data journalism, editing of digital publications.
  • Agencies and Consulting Firms: Strategic media consulting, project management, communication consulting for companies and organisations.
  • Creative Industries and Start-ups: New roles in innovative work environments at the interface of media, design, technology, and business.

The degree qualifies you both for direct entry into the profession and for advancement into management positions or self-employment in the communication and media sector. A subsequent Master's degree is also possible, for example in Media and Communication Management or specialised programmes in the field of digitalisation.

What Costs Are Associated with the Distance Learning Programme and How Can You Finance It?

The tuition fees for the Bachelor's distance learning programme in Communication and Media Management vary depending on the chosen payment model:

  • Flex 1: 36 months, 421.22 Euro monthly, total 15,163.92 Euro
  • Flex 2: 50 months, 329.00 Euro monthly, total 16,450.00 Euro
  • Flex 3: 72 months, 235.11 Euro monthly, total 16,927.92 Euro

The fees include all teaching materials, support, and exams. A free extension of the study period is additionally possible within the respective model. Participants are often supported by special discounts (e.g., promotional bonuses).

  • Financing Options:
    • Installment payment without additional interest within the stated durations
    • Support by employers (e.g., as further training)
    • Tax deductibility of study costs as work-related expenses or special expenses
    • Application for BAföG, education loans or scholarships depending on individual requirements

When crediting prior achievements (e.g., from qualifications or further training), it is possible to shorten the study period and reduce the fees. SRH Fernhochschule offers advice on the individually suitable financing strategy and examines crediting options.

Advisory Service

Have questions about Academic Programs Media and Communication Management? Ask your question here, even anonymously. An employee of the institution SRH Distance Learning University - The Mobile University or the editorial team will answer you.

Experiences & Reviews

Source of this course information: Vendor Website