Admission requirements
I General qualification for university entrance, subject-specific qualification for university entrance or university of applied sciences entrance qualification
I Alternatively: Professional qualification plus professional further education according to the Baden-Württemberg State University Act
I Sufficient knowledge of English
I For foreign nationals: Sufficient knowledge of German
Details
The degree programme Media and Communications Management (B.A.) qualifies for demanding tasks at the interface of media and management. Graduates' fields of work are in the highly dynamic media industry as well as in the areas of corporate communications and marketing. As the programme is consistently application-oriented, students can immediately put their learning into practice.
The Bachelor's programme Media and Communications Management is designed according to the Mobile-Learning concept. This means that students can access all relevant study contents via their iPad, which they receive at the beginning of the programme. The study materials are not just available as PDFs, but are multimedia-enriched. The so-called ePubs are a multimedia mix of texts, videos and podcasts.
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