Admission requirements
A first professional qualifying university degree from a scientific study is necessary, such as a completed degree from a university, pedagogical university, university of applied sciences or an accredited university equivalent degree program from a vocational academy. A bachelor's degree with at least 210 ECTS credits or a diploma is required. Likewise, qualified practical work experience of usually not less than one year is required. Language skills in English in speaking and writing at level B2 of the European Framework or higher, especially Business English at the level "LCCI Level III/IV Examination" or BEC Higher, are required. In case of doubt, the examination committee decides based on the submitted documents or due to an aptitude assessment. A statement of motivation for studying must be provided.Details
The degree program "Business in a Digital World" at the West Saxon University of Applied Sciences Zwickau is designed for professionals and executives who want to work in the global and digital business world. Building on a first university degree, the program specifically prepares for leadership roles in international and regional business enterprises.
The program combines traditional business management content with aspects of digital transformation. Core components of the program include modules such as Advanced Business Administration, Research Methods, Digital Business Models, and Business Ethics. Students engage intensively with topics like Internet of Things, Analytics for Data Driven Decisions, and Leadership in a global environment.
Career opportunities particularly arise in industries active in international markets. The program places great emphasis on imparting practical knowledge and skills, systematically preparing participants to assume responsible positions. Collaborations with industry partners help apply the acquired knowledge in practice.
Obtaining a Master of Business Administration degree opens up diverse opportunities to establish a foothold in the global economy, whether as a leader in established companies or in building and leading one's own ventures.
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