Digital Business, Master of Business Administration

Distance learning program @ Wilhelm Büchner University 

👉 The distance learning course Digital Business at Wilhelm Büchner University leads to the degree of Master of Business Administration (MBA) and provides a comprehensive examination of topics such as Digital Transformation, Agile Management, Digital Business Models, and Data Science. Students can choose elective courses in Digital Technology Management, covering topics such as Entrepreneurship, Business Analytics, and IT Management. The specialization in Digital Business Management covers content such as Digital Marketing, New Digital Work, and Leadership in Digital Transformation. The target audience consists of graduates with a first degree in engineering, natural sciences, economics, or information technology.

At a Glance

🏫 Provider Wilhelm Büchner University, UAS based in Darmstadt (Germany)
The Wilhelm Büchner University (WBH) is the largest private university for technology in Germany and specializes in part-time distance learning courses in the fields of computer science, engineering, industrial engineering, environmental technology, and design. It offers a particularly flexible study model that can be started at any time and has no fixed semester times. Thanks to the modern online campus with multimedia learning materials, interactive tools, and the AI-based learning assistant WBH A[ssist], students can tailor their studies individually. Examinations can be taken online or at 15 examination centres, and personal support from lecturers and study advisors ensures optimal assistance. The WBH focuses on practical content, close links with the economy, and high recognition of its qualifications, making it an ideal choice for professionals who want to further their academic qualifications flexibly.
🎓 Field of Study Economy & MediaMBA
📜 Degree Master of Business Administration (MBA)
⏳ Duration 2 Semesters, Study effort 35 hours weekly
🎯 ECTS 60 Credit Points
🌍 Language of Instruction German
📖 Course contents Digital Transformation and Organizational Design, Agile Management and Project Management, Digital Business Models and Data Science, Elective Area Digital Technology Management: Technology-Based Business Start-Up / Management of Innovation Ideas / Business Analytics / IT Service Management / IT Project and Quality Management / Internet of Things / Core Tools of Technology Foresight / Corporate Information Systems and Process Modeling / Digitization and Sustainability; Specialization Area Digital Business Management: Digital Marketing / New Digital Work / Leadership and Competence Development in Digital Transformation / Systemic Management / Digital Ethics / Coaching in Digital Transformation; Master's Thesis including Colloquium
📚 Electives Technology-based company founding, management of innovation ideas, business analytics, IT service management, IT project and quality management, Internet of Things, core tools of technology foresight, corporate information systems and process modeling, digitization and sustainability.
📍 Location Darmstadt
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Digital Business under the number 1141622.
📅 Enrollment Anytime
💶 Fees
from 678 € monthly
from 8916 € total
🔗 More Info https://www.wb-fernstudium.de
  • interesting elective modules, such as Management of Innovation Ideas or Digitalisation and Sustainability
  • Study materials available optionally in print and digital or only digital
  • Study duration only 2 semesters while working
  • Enrolment possible at any time

These are the requirements for the MBA in Digital Business

The MBA in Digital Business in distance learning at Wilhelm Büchner University is aimed at individuals with an interest in digital economy and technology. Candidates should have some professional experience and a relevant academic background.

To be admitted, applicants need to have at least two years of work experience after completing their first degree. This first degree should have been completed in an engineering, natural sciences, business, information technology, or a comparable field and must comprise at least 240 ECTS credits.

Individuals who already have a diploma or master's degree can directly enter the MBA programme. Long-term work experience may also be recognised as credit, but this is subject to individual assessment.

If an applicant has fewer than 240 ECTS credits, there is an option to choose from a pool of Pre-Master Certificates. These certificates are independent qualifications. Applicants with a bachelor's degree with a standard study period of six semesters must complete two of these certificates before admission. For a bachelor's degree with seven semesters, only one certificate is required.

Possible Pre-Master Certificates for the MBA in Digital Business include:

  • Future Management
  • Technology Management (excluding the module "Technology-Based Business Start-Up" if chosen in the MBA)
  • Quality Management
  • Digital Energy Management

This programme is suitable for those looking to expand and deepen their knowledge in the field of Digital Business, especially for those who have already studied or worked in relevant disciplines.

These are the study contents and the course of studies

The Master's programme Digital Business at Wilhelm Büchner University is aimed at students who want to acquire a deep understanding of digital business models and processes. The programme has a standard period of study of two semesters and concludes with a master's thesis and a colloquium. The curriculum includes modules on core competencies, elective options, specialisations, as well as a Digital Business project. In addition to exams, there are also graded assignments, term papers, and oral exams on the syllabus.

The programme is designed to provide students with a solid knowledge in the field of Digital Business. The learning content covers current topics such as digital transformation, e-business strategies, data analysis, and digital marketing strategies. Due to the practical orientation of the programme, students are optimally prepared for the job market and can take up qualified employment in the field of Digital Business.

The programme is accredited by the Accreditation Council and is well-rated. The qualification objectives, the level of graduation, and the associated learning outcomes of the programme are clearly formulated and correspond to the level of Master's degrees according to the German Qualifications Framework. Through elective modules, students have the opportunity to tailor their studies individually and to further develop in areas such as data protection and user experience.

The structure of the programme is as follows:

  • 1st Semester: Digital Transformation and Organizational Design, Agile Management and Project Management, Digital Business Models and Data Science, Elective Area Digital Technology Management, Digital Business Project
  • 2nd Semester: Specialization in Digital Business Management, Specialization Work Digital Business Management, Master's Thesis including Colloquium

In the elective area, you can choose from these modules: Technology-based Business Start-ups, Management of Innovation Ideas, Business Analytics, IT Service Management, IT Project and Quality Management, Internet of Things, Core Tools of Technology Foresight, Corporate Information Systems and Process Modeling, Digitalization and Sustainability.

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