- interesting elective modules, such as Management of Innovation Ideas or Digitalisation and Sustainability
- Study materials available optionally in print and digital or only digital
- Study duration only 2 semesters while working
- Enrolment possible at any time
These are the requirements for the MBA in Digital Business
The MBA in Digital Business in distance learning at Wilhelm Büchner University is aimed at individuals with an interest in digital economy and technology. Candidates should have some professional experience and a relevant academic background.
To be admitted, applicants need to have at least two years of work experience after completing their first degree. This first degree should have been completed in an engineering, natural sciences, business, information technology, or a comparable field and must comprise at least 240 ECTS credits.
Individuals who already have a diploma or master's degree can directly enter the MBA programme. Long-term work experience may also be recognised as credit, but this is subject to individual assessment.
If an applicant has fewer than 240 ECTS credits, there is an option to choose from a pool of Pre-Master Certificates. These certificates are independent qualifications. Applicants with a bachelor's degree with a standard study period of six semesters must complete two of these certificates before admission. For a bachelor's degree with seven semesters, only one certificate is required.
Possible Pre-Master Certificates for the MBA in Digital Business include:
- Future Management
- Technology Management (excluding the module "Technology-Based Business Start-Up" if chosen in the MBA)
- Quality Management
- Digital Energy Management
This programme is suitable for those looking to expand and deepen their knowledge in the field of Digital Business, especially for those who have already studied or worked in relevant disciplines.

These are the study contents and the course of studies
The Master's programme Digital Business at Wilhelm Büchner University is aimed at students who want to acquire a deep understanding of digital business models and processes. The programme has a standard period of study of two semesters and concludes with a master's thesis and a colloquium. The curriculum includes modules on core competencies, elective options, specialisations, as well as a Digital Business project. In addition to exams, there are also graded assignments, term papers, and oral exams on the syllabus.
The programme is designed to provide students with a solid knowledge in the field of Digital Business. The learning content covers current topics such as digital transformation, e-business strategies, data analysis, and digital marketing strategies. Due to the practical orientation of the programme, students are optimally prepared for the job market and can take up qualified employment in the field of Digital Business.
The programme is accredited by the Accreditation Council and is well-rated. The qualification objectives, the level of graduation, and the associated learning outcomes of the programme are clearly formulated and correspond to the level of Master's degrees according to the German Qualifications Framework. Through elective modules, students have the opportunity to tailor their studies individually and to further develop in areas such as data protection and user experience.
The structure of the programme is as follows:
- 1st Semester: Digital Transformation and Organizational Design, Agile Management and Project Management, Digital Business Models and Data Science, Elective Area Digital Technology Management, Digital Business Project
- 2nd Semester: Specialization in Digital Business Management, Specialization Work Digital Business Management, Master's Thesis including Colloquium
In the elective area, you can choose from these modules: Technology-based Business Start-ups, Management of Innovation Ideas, Business Analytics, IT Service Management, IT Project and Quality Management, Internet of Things, Core Tools of Technology Foresight, Corporate Information Systems and Process Modeling, Digitalization and Sustainability.

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