General Management, Master of Business Administration

Distance learning program @ AKAD University 

👉 MBA with a Specialization in Corporate Governance and Sustainability, Global Marketing, International Management, Financial Management, or Human Resource Management at AKAD University in 4 semesters: Enhance your professional experience through the MBA distance learning course "General Management" and take on new challenges in strategic business development and strategic marketing! As a "General Manager MBA," you will also have excellent opportunities in management consulting. Graduates with a degree in Diplom-Kaufmann or Diplom-Betriebswirt can enter the 3rd semester and obtain the MBA in just 2 semesters!

At a Glance

🏫 Provider AKAD University, UAS based in Stuttgart (Germany)
Over 71,000 graduates in the past 60 years! The AKAD University offers more than 70 part-time distance learning courses with degrees in Bachelor, Master, MBA, and university certificate in the fields of Business & Management, Engineering & Computer Science, Communication & Culture, and Health & Social Sciences. All courses are accredited by ACQUIN or ZeVA and have been reviewed and approved by the Central Office for Distance Learning (ZFU).
🎓 Field of Study Economy & MediaMBA
📜 Degree Master of Business Administration (MBA)
⏳ Duration 4 Semesters, Study effort 29 hours weekly
🎯 ECTS 120 Credit Points
🌍 Language of Instruction German
📖 Course contents Foundations: including Marketing Management, Business Logistics and Supply Chain Management, Personnel Management, Accounting, Taxation Core areas: including Investment and Financing, Strategic Management and Controlling, Innovation Management, Organization and Business Development, International Management and Intercultural Communication, Intercultural Awareness Focus/Application (optional): Corporate Governance, Business Ethics and Sustainability, Business Simulation General Management, Master's Colloquium or Marketing Management, Business Simulation Going Global, Master's Colloquium Master Thesis/Colloquium
📚 Electives Corporate Governance and Sustainability, Global Marketing, International Management, Financial Management, Human Resource Management
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course General Management under the number 160315c.
📅 Enrollment Anytime
💶 Fees
from 279 € monthly
from 11496 € total
🔗 More Info https://www.akad.de
  • Standard period of study 4 semesters, can be shortened to 2 or 3 semesters depending on qualifications
  • interesting specializations, such as in Global Marketing or in Corporate Governance and Sustainability
  • incl. business simulation game to practically apply theoretical knowledge
  • high-quality MBA program from as little as €279 per month
  • Opportunity to take part in the California Campus programme at AKAD University

Admission Requirements

With your MBA in General Management, you can work, for example, in strategic business development, strategic marketing, as an entrepreneur, or as a business consultant

At the start of your studies, you must demonstrate:

  • University degree (university, technical college, college of education, pedagogical college)
  • relevant professional experience of at least one year
  • advanced English language skills
  • adequate knowledge of mathematical and statistical methods (usually provided for computer science, mathematics, engineering, and natural science courses; for other applicants, we offer a corresponding preparatory course if needed)

With a degree as Dipl.-Kaufmann or Dipl.-Betriebswirt, you can directly enter the 3rd semester of the MBA program, not only shortening the study period to 2 semesters but also saving costs.

With a degree as Dipl.-Wirtschaftspädagoge, Dipl.-Wirtschaftsingenieur, Dipl.-Wirtschaftsinformatiker, or Dipl.-Volkswirt, you can directly enter the 2nd semester, thus shortening the study time to a total of 3 semesters.

The AKAD University student advisory service will inform you about further options for recognizing prior achievements.

Course Contents

The course conveys a total of 120 ECTS credits over 4 semesters through these modules:

  • 1st Semester: Key qualifications for studies and professions, basics of marketing management, U-logistics and supply chain management, basics of personnel management, compact financial accounting, tax law
  • 2nd Semester: Investment and financing, strategic management and controlling, innovation management, organization and business development, international management and intercultural communication
  • 3rd Semester: Case study work, specialization (corporate governance and sustainability, global marketing, international management, financial management, or human resource management)
  • 4th Semester: Master's thesis (final paper, colloquium)

Throughout the MBA program, there is a mandatory colloquium and a mandatory business simulation game. In addition, there are voluntary seminars: a 2-day orientation workshop, a 6-day specialized seminar, a 1-day theme seminar, online tutorials in approximately 2-5 modules of 2 hours each, and a 1-day master's colloquium.

If you enroll in the 3-semester variant, we will fully credit the first semester, so you only need to take the modules from semesters 2, 3, and 4.

If you enroll in the 2-semester variant, we will fully credit the first two semesters, so you only need to take the modules from semesters 2, 3, and 4.

By the way: Regardless of the variant you choose, your MBA degree always comprises 120 ECTS credits – not just 90 or 60 ECTS like in other MBA programs. Request your information brochure for the master's program at AKAD University. The brochure provides detailed information about the MBA program, costs, and studying at AKAD University. Request brochure now...

Procedure

The AKAD distance learning program combines traditional distance learning with modern digital learning methods.

You can enter the AKAD distance learning program flexibly at any time. By starting your distance learning, you choose one of three study variants: The Sprint variant corresponds to full-time study and lasts for 4 semesters or 24 months. The Standard variant lasts for 6 semesters or 36 months and is especially suitable if you are employed. The Stretch variant lasts for 8 semesters or 48 months, like a part-time study. In all 3 study models, you can extend up to 18 months of the standard study period without additional tuition fees, if desired.

The AKAD distance learning program is a study program that is tailored entirely to your personal preferences and learning style. A study at AKAD University consists of these components:

  • Traditional distance learning: Your study materials will be sent to your home by mail. You work through the study letters independently and complete submission tasks. If you have any questions, you can contact your supervisors.
  • Online study with digital learning methods: Via the online campus, you will complete additional exercises, exam coaching, and web-based training.
  • Interactive learning: At AKAD University, you will be personally supervised by tutors and lecturers. Of course, you will also exchange ideas with other students. This way, you acquire valuable know-how for your professional practice and career-related skills.
  • AKAD Campus: On the online campus, you will find your study material in digital form; you plan your exams and stay in touch with supervisors and fellow students. Click here to get a first impression of the AKAD Campus.
  • Interdisciplinary block seminars: Interdisciplinary block seminars are voluntary face-to-face events in Stuttgart. They complement the virtual learning formats and allow you to apply the learned methods to practical problems in your professional life.

By the way, you can also take your exams at AKAD University in the form of online exams. Online exams allow you to take exams flexibly at any time and from anywhere. This way, you can take your exams in a quiet, familiar environment. And if you prefer a more traditional exam setting, you can take your exams at a total of 34 AKAD exam centers throughout Germany.

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