Digital Marketing & Data Management, Master of Business Administration

Distance learning program @ E-Learning Group 

👉 The MBA Digital Marketing & Data Management prepares you practically for current challenges in digital marketing. The focus is on online communication, data-driven strategies, and the use of modern tools such as CMS systems and Design Thinking.

At a Glance

🏫 Provider E-Learning Group, Academic institution based in Wien (Österreich)
The ELG E-Learning Group is an international educational group with locations in Hamburg, Potsdam, and Vienna. Under the umbrella of the ELG, two private universities based in Germany and several partner universities operate. With over 10,000 MBA students and alumni, the ELG forms the largest MBA community in the German-speaking area.
🎓 Field of Study Economy & MediaMarketing
📜 Degree Master of Business Administration (MBA)
⏳ Duration 18 Months
🎯 ECTS 90 Credit Points
🌍 Language of Instruction German
📖 Course contents Marketing Innovation Management, Academic Research Skills, Web Development Digital Marketing Tools, Marketing Intelligence, Marketing Perspectives, Disposition, Master's Thesis and Final Exam
📍 Location Online
📅 Enrollment Anytime
💶 Fees
from 9900 € total
🔗 More Info View Vendor Profile

Admission requirements

Flexible path to an MBA in Health Management & Digital Health

100% online - flexible start, all exams online.
Clear all-in fees - no additional costs, tax deductible.
Individual study duration - completion in 18 to 42 months.
Support from certified study coaches.
Free, unlimited demo access possible.

The MBA Digital Marketing & Data Management is aimed at professionals in marketing, communication, and digital fields who want to specifically expand their skills. The focus is on practical content such as cross-channel customer journeys, online communication strategies, design thinking, and the use of modern tools like WordPress and Elementor.

Admission requirements:

- Completed bachelor's degree (min. 180 ECTS)
or an equivalent qualification at university level
- At least 2 years of professional experience
- German language skills at C1 level
- English language skills at B2 level

In addition, evidence of basic knowledge of business administration is required, which can be acquired either during studies, through further education, and/or professional experience.

The university reviews all submitted documents as part of the application process - usually within two working days.

In case of uncertainty regarding the admission requirements, a free and non-binding admission check can be requested.

 

 

Details

Study Content and Structure of the MBA Digital Marketing & Data Management

The MBA programme Digital Marketing & Data Management at the ELG E-Learning Group is offered in two variants: with 90 ECTS or alternatively with 120 ECTS. Both programmes combine key competencies of the healthcare sector with current digital developments.

The 90-ECTS variant includes practice-oriented modules on healthcare structures, digital solutions, automation, and performance indicators. The study is complemented by a master's thesis and a final examination.

The 120-ECTS variant expands the curriculum with additional specializations and extension modules - ideal for a broader qualification profile.

All modules conclude with online examinations or project work. The final component is a scholarly master's thesis that allows for an in-depth exploration of a practical topic.

Advisory Service

Have questions about Academic Programs Digital Marketing & Data Management? Ask your question here, even anonymously. An employee of the institution E-Learning Group or the editorial team will answer you.

Say something here...
or post as a guest
Loading comment... The comment will be refreshed after 00:00.

Experiences & Reviews

Subscribe