Business Psychology, Bachelor of Science

Distance learning program @ ISM International School of Management 

👉 The Bachelor's distance learning programme in Business Psychology at ISM combines psychological and economic disciplines, creating a bridge between the two areas. The programme provides important knowledge for analysing economic and psychological behaviour within companies. It enables working professionals to pursue a flexible, fully online study programme and offers diverse career opportunities in advertising, market research, or human resources.

At a Glance

🏫 Provider ISM International School of Management, UAS based in Dortmund (Germany)
The ISM University of Applied Sciences is one of the leading private business schools in Germany. Offering bachelor's and master's programs in presence, dual and part-time, as well as innovative distance learning programs, the ISM provides flexible and practice-oriented study opportunities. As a state-approved and multi-award-winning university, the ISM stands for the highest educational quality and individual support.
🎓 Field of Study Economy & MediaBusiness psychology
📜 Degree Bachelor of Science (B.Sc.)
⏳ Duration 6 Semesters
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Introduction to Business Administration, Introduction to Psychology, Mathematics & Statistics, Academic Work & Self-Management, Financial Accounting, Balance Sheets, Cost & Performance Accounting, General Psychology, Introduction to Economics, Business English, Financial Mathematics, Investment & Financing, Social & Personality Psychology, Introduction to Law, Rhetoric & Communication, Organization, Human Resources & Leadership, Work & Organizational Psychology, Masterclass on a current topic, Workshop / Research Project, Media & Communication, Market Research, Entrepreneurship, program-specific modules from other programs, Intervention, Market & Consumer Psychology, Bachelor's Thesis with Colloquium
📅 Enrollment Anytime
💶 Fees
from 230 € monthly
from 14640 € total
🔗 More Info View Vendor Profile

Admission requirements

Applicants should have a general or subject-specific university entrance qualification. Alternatively, relevant vocational training and experience can also be considered as admission requirements.

Details

The Bachelor's programme in Business Psychology at ISM combines economic expertise with psychological topics and qualifies graduates for interface positions in companies. The programme focuses on the analysis of work structures and processes as well as the evaluation of consumer behaviour. Graduates open up opportunities in advertising, market research, or the human resources department.

Within six semesters, a flexible, location-independent study programme is offered, which can be completed full-time or part-time while working. Supported by renowned professorships, students have access to comprehensive practical projects to apply theoretical knowledge in practice. The programme is entirely possible online, and the content can be flexibly tailored through various tuition fee models.

The study contents include economic behaviour, psychological fundamentals, consumer and brand behaviour, work structures and processes, advertising and market research, personnel psychology as well as workshops and research projects. The programme concludes with a Bachelor's thesis.

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