Who is the distance learning course in Business Administration and Economic Psychology suitable for?

The course is ideal if you come from business, industry, trade or services and are interested in business management tasks with a psychological focus. You will particularly benefit if you want to take on leadership roles in human resource management, marketing, consulting or change management – or if you aim to work in management consulting or educational management in the future. The degree programme is also suitable for career changers with the goal of becoming self-employed in the field of training or coaching. The programme is designed for people who want to study flexibly alongside their job and who value a high-quality, accredited degree.

What formal requirements apply for admission?

For admission to the Bachelor distance learning course in Business Administration and Economic Psychology at Euro-FH, one of the following options suffices:

• With A-levels or advanced technical college entrance qualification: You meet the requirements for university of applied sciences study and can enroll directly. Additionally, a continuous practical work experience of at least 12 weeks related to the course of study is required.
• Without A-levels: You have a suitable subject-related advanced training qualification, such as master craftsman, specialist, or equivalent, and attend an advisory interview with the admissions committee.
• With vocational training: You have completed vocational training, at least three years of subsequent professional experience, and also pass an entrance examination at Euro-FH confirming your ability to study. Up to two years of childcare or caregiving periods can be credited here.

Formally, there is no numerus clausus (NC). You can start the course at any time. Already completed further and advanced training as well as earned academic achievements can be credited to the degree programme after individual assessment, thus saving time and fees.

On a personal level, you should bring motivation and independence for guided self-study, as the degree programme is specially designed for self-responsible work alongside employment. Initial practical experience in business or administration, a basic interest in psychology, as well as openness to digital learning formats and international content are advantageous. Communication skills, analytical thinking and willingness to plan around 15 hours per week for studying will make your success in the distance learning course easier.

How are Business Administration and Psychology Interlinked in the Study Content?

In the Bachelor's degree programme "Business Administration and Economic Psychology" at Euro-FH, you acquire solid competencies from both disciplines. The programme combines classic business administration topics such as corporate management, marketing, controlling, and human resource management with a high proportion of economic psychology subjects. You learn to analyse the behaviour of employees, customers, and stakeholders in companies and to apply psychological principles to economic issues.

The core study contents include:

• Basic business administration: accounting, finance, marketing, corporate management
• Economic psychology: motivation, work and organisational psychology, social psychology in a corporate context
• Specialisation modules: you specialise in two out of ten areas, such as market & advertising psychology, change management, leadership psychology, occupational health management, or corporate learning & digitalisation
• Intercultural management: preparation for international fields of activity and exchange
• Research methods and their practical application